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FortyFour http://drupal.org/node/3106959

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Details

Headquarters:

Atlanta, Georgia

Locations:

Americas

About:

FortyFour is an independent digital agency based in Atlanta, Georgia. We build strong brands, compelling products, engaging content, and rich shopping experiences for every screen. Our campaigns, content, and e-commerce and content management platforms are created to move people and strengthen businesses.

Strategy
Strategy is at the core of what we do. That’s exactly why it’s not a separate department—it’s woven throughout the whole organization. We believe that compartmentalizing strategy in a separate department diminishes the responsibility every competency and individual throughout the organization should feel for understanding the strategic goals of our client. Our mission is to create near- and long-term strategies that help you achieve your business objectives and thrive in an ever-changing digital landscape.

E-Commerce
We build world-class B2B and B2C e-commerce solutions for today’s changing retail landscape. We make sense of complex user experiences to architect award-winning, conversion-oriented online stores. Our broad expertise allows us to design and quickly build a consistent and satisfying e-commerce experience for your consumers. Our in-house team designs responsive, multi-language, multi-site e-commerce experiences and completes all platform development, from front-end to back-end.

Digital Marketing
Our digital marketing team is committed to driving real business growth, from planning to execution to analysis. Our team has experts across a number of key marketing channels, including paid search, SEO, social advertising, and email, all of which intersect to create dynamic and trustworthy marketing programs that deliver results. We utilize a variety of skills and tools to create strategies we can execute on. Then we refine the process by testing and optimizing against key performance indicators so we can continue growing brand web presence and reach. We help your brand to not only reach a large audience but to reach the right audience.

UX/Design
Our creative team crafts digital experiences that elevate brands, form powerful connections with audiences, and drive conversions. We believe close brand partnerships are critical to the success of the creative. For each engagement, we collectively define the project requirements and identify the goals of the business, brand and users. Learnings from this discovery phase guide the production of intuitive, context-driven experience design solutions. From there, our digital artists extend these strategic recommendations into unique, recognizable, and scalable design systems which ensure consistent creative execution across all audience touchpoints.

Analytics
FortyFour's approach to analytics begins with understanding your business. What are the specific data sources and unique KPIs that drive measurable success in your industry? How do both online and offline data inform your digital strategy? These questions, in addition to our our platform-agnostic approach, ensure that, no matter how you capture data, we can help you turn it into digestible, actionable insights.

Content
Our content team is comprised of writers, strategists, and editors with diverse writing backgrounds and a ravenous appetite for culture. We respond to the changing sensibilities, emerging trends, and rapidly evolving technological environments that are expanding the boundaries of how stories can be told. Our approach includes competitive research platforms that empower our clients to craft a distinct, effective voice. Throughout campaigns, we perform rigorous testing so we can iterate and optimize messaging, and we rely on listening tools that allow us to react to audience sentiment in real-time. All of these tools help us tell your story in a way that sparks conversation and deepens connections.

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